TL;DR
White Castle raised $181,495 for the American Red Cross through a 14-day promotion. The promotion was part of White Castle's Castle Shares initiative and its fourth year partnering with the American Red Cross.
The hamburger chain announced to its customers that they helped raise money for the American Red Cross Home Fire Campaign. The 14-day promotion encouraged customers to purchase a paper Red Cross for $1, $3 and $5 at about 400 White Castle locations.
"At White Castle, we are dedicated to feeding hunger, hopes and dreams through our Castle Shares initiative," said Jamie Richardson, White Castle vice president.
This is the fourth year White Castle has partnered with the American Red Cross.
In this story
This story was originally published in 1851 Franchise on March 27, 2017. Burnaze summarizes and links to the original reporting.
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