Dunn Brothers Coffee Names Alexis Gillette Vice President of Marketing

Dunn Brothers Coffee names Alexis Gillette Vice President of Marketing.

Read the original at Franchising.com
Dunn Brothers Coffee Names Alexis Gillette Vice President of Marketing

TL;DR

Dunn Brothers Coffee has appointed Alexis Gillette as its new Vice President of Marketing. Gillette brings 20 years of experience in marketing and has previously worked with brands such as Raising Cane's and 7-Eleven.

Dunn Brothers Coffee announced today the appointment of Alexis Gillette to the brand’s Vice President of Marketing role.

An accomplished executive with 20 years of specialized in-house brand and agency experience, Gillette has been in leading roles previously at Raising Cane’s, At Home, MOOYAH Burgers, Fries and Shakes and the renowned commerce agency TracyLocke, where she began her career. More recently, and prior to her Dunn Brothers Coffee position, Gillette had her own successful consulting practice working with several leading restaurant and retail brands, including 7-Eleven, Smoothie King, and JCPenney.

“I am grateful to join Dunn Brothers Coffee. We have a long runway to breathe some new life into an eclectic brand with a rich history of quality coffee experiences, a dedication to each community, and a connection with each customer it serves. I’m eager to work with the leadership team and our franchise owners,” said Gillette.

In her position at Dunn Brothers Coffee, Gillette will lead the marketing strategy along with research and development, leveraging her extensive expertise, which has consistently proven to increase customer loyalty, guest engagement and revenue.

“Having dedicated my career to creating, building and growing strong consumer brands, I look forward to applying my experience to serve this storied brand as it embarks on a growth journey, all with the mentality of an entrepreneurial start-up,” Gillette added.

“I know we can expect big things from Alexis,” said Scott Harvey, President of Dunn Brothers Coffee. “Her vast experience and strategic insight are tremendous assets as we aim to broaden our reach and introduce our quality coffee to more communities. We look forward to seeing the brand growth and achievements that will come under Alexis’ skilled leadership.”

With her extensive background in franchising and fast-casual concepts, Alexis will play a key role in adapting Dunn Brothers Coffee to various geographic markets.

In this story

This story was originally published in Franchising.com on May 8, 2024. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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