
Words of Wisdom: Researching the Brand
A franchisor shares his experience and research in identifying when to invest in a brand, highlighting the importance of due diligence.
Applebee's is a company in Burnaze's franchise knowledge graph, mentioned since 2015. 327 stories link here, each summarized from the original publisher. * Applebee's parent company, Dine Brands, has adopted a stockholder rights plan, also known as a poison pill, to protect against a potential takeover by activist investors [[2026-10-30 Dine Brands fights acquisition attempt with poison pill (5412a6)]]. * Dine Brands Global has adopted a shareholder rights plan after reports that investment firms are seeking an acquisition, with a potential offer of $39 per share [[2026-10-29 Dine Brands Global swallows a poison pill (091493)]]. * Applebee's is introducing new menu items for winter, including skillets and warm bowls, to provide comforting and warming options for the colder weather [[2026-10-19 Menus get ready for chillier days ahead (1f82cc)]]. * Applebee's has expanded its menu lineup after the success of its O-M-Cheese Burger, creating an entire platform around cheese [[2026-09-17 How a popular burger drove Applebee’s to double down on cheese (fb5e8b)]]. * Multi-unit restaurant franchisee bankruptcies have surged in 2026, with at least 10 significant filings representing several hundred locations across chains like Hardee's, Subway, and Applebee's [[2026-09-16 Why multi-unit restaurant franchisee bankruptcies are surging in 2026 (1405ba)]]. * Dine Brands is converting single-branded restaurants to dual-branded Applebee's and IHOP locations to generate sales lifts and avoid closures [[2026-08-13 How Dine’s dual-brands can stave off closures (652081)]]. * Applebee's saw a 1.8% decline in same-store sales growth in Q2, while IHOP achieved 1.5% growth, with the company implementing a barbell pricing strategy [[2026-08-05 Dine Brands reports Q2 IHOP outperformance while Applebee’s sees slow improvement (05532a)]]. * Elevated fuel costs are pressuring both restaurant consumers and operators, with Applebee's responding with value offerings to protect its core consumers [[2026-08-20 Elevated fuel costs are pressuring both restaurant consumers and operators (b32a49)]]. Filed under Restaurants / Casual dining.

A franchisor shares his experience and research in identifying when to invest in a brand, highlighting the importance of due diligence.

The first co-branded Applebee's/IHOP restaurant will open in Detroit in 2017, featuring both brands' menus and a 300-seat layout.

Fazoli's new CMO leads overall brand strategy development, brand management, and research and development, and is responsible for driving profitable sales growth for the company's 220 franchise and company locations.

Ruby Tuesday ranks top healthy choice in a new casual dining survey, with a score of 33% in the Healthy Choices category.

Jon Quinn, vice president of marketing at Charleys Philly Steaks, brings a broad perspective to his role, with experience in marketing communications and agency work.

Bill and Christine Melton open Buffalo Wings and Rings in Arlington, Texas.

Dave Goebel, former CEO of Applebee's, has invested in Pie Five Pizza and is expanding his multi-unit franchise.

Six multi-unit operators are profiled as 'Dominators' in the industry, controlling markets with large numbers of units or top-performing operations.

Ruby Tuesday franchisee Todd Hoekstra has found success with the brand, which offers a unique business model and momentum.

Experienced franchisees join Checkers & Rally's system, bringing 32 years of QSR experience, with plans to open four additional locations by the end of 2016.

Don Pablo's files for bankruptcy, citing increased competition from fast-casual Mexican chains and weakness in the fast-casual industry.

Buffalo Wings & Rings grows in Texas with South Texas Development Group.

Chain restaurants are charging high prices for New Year's Eve meals, with some offering premium experiences.

Casual dining sales rose 3 percent over the 12 months ending in February, with chains like Applebee's and Chili's adding equipment to improve efficiency and expanding menus.

Jersey City mayor proposes limiting commercial space for chain stores in neighborhoods to 30% of total space.