Gartner

Franchise brands must adapt digital strategies as search shifts from traditional links to AI-generated answers and high-intent conversational queries.

Target is investing $6 billion into technology and stores, featuring an AI-driven 'Trend Brain' to accelerate merchandising and demand forecasting.

The hospitality industry faces a labor shortage, with technology and tools designed to streamline hiring, onboarding, and employee engagement becoming critical.

Blending AI and human touch to deliver customer experience excellence in franchised businesses.

Jatheon Technologies wins Eastern Suffolk BOCES RFP for cloud archiving.

National Retail Federation projects solid retail sales growth for 2023, and the QSR category continues to recover in February.

The metaverse is a 3-D virtual world focused on the social connection among users, entered via a browser or headset and traversed via a digital avatar.

Gartner identifies three trends likely to affect CMOs in 2023, including shifting customer behaviors, burdensome cross-functional collaboration, and disruptive market dynamics.

GYMGUYZ is expanding its corporate wellness services to in-home personal training, adapting to the growing remote workforce and increasing demand for flexible fitness options.

Just as the restaurant industry was starting to recover, the COVID-19 pandemic has thrown another wrench into the system.

Franchisees and small business owners should consider their marketing options before changing their local advertising strategies during the COVID-19 pandemic, focusing on reaching the right customers.

Manufacturers must adapt their supply chain management for a post-COVID-19 market re-entry.

FranConnect appoints Ian Walsh as SVP of Marketing, strengthening its marketing leadership in the franchising community.

A marketing expert discusses the importance of corporate social responsibility for Millennials.

Corporate social responsibility (CSR) is important for brands targeting Millennials, who value socially responsible branding and content.

Franchisors can use blockchain technology to improve supply chain management and food safety.

Millennials aged 22 to 37 use social media to drive buying decisions.

CMOs should not buy technology, but rather leave it to technical managers who understand the technical debt each solution is likely to cause.

The restaurant industry is adopting mobile technology due to increasing smartphone ownership and sales worldwide.