Self Esteem Brands

4Ever Young appoints Tony Nicholson as Vice President of Development.

Basecamp Fitness is a boutique fitness concept built around coach-led, 35-minute high-intensity interval training workouts that combine cardio and strength training in a fast-paced group setting.

College HUNKS Hauling Junk & Moving has appointed Eric Osborne director of franchise development.

Extraordinary Brands has added its fifth boutique fitness brand: Basecamp Fitness, a coach-led HIIT concept that incorporates air bike cardio and strength intervals.

Two of the biggest names in fitness and wellness tech are combining under one roof.

Giant Ideas acquires Mayweather Boxing + Fitness and KickHouse, overseeing 70 studios.

With half of 2025 in the books, one thing is clear from the Health & Fitness Association’s (HFA) newly released global report: more people worldwide are treating fitness as a necessity, not a luxury.

The beauty and personal care industry is projected to generate over $104 billion in revenue in 2025, driven by consumer demand for natural ingredients and wellness-focused services.

Anytime Fitness is the world's largest and fastest-growing 24/7 fitness franchise, with over 5,200 locations on seven continents.

Crunch Fitness tops the Franchise 500 list with 5 fitness brands in the top 100

Lauren Cody, a seasoned executive leader in the franchise industry, has been appointed brand president of Orangetheory Fitness, while co-founder and CEO Dave Long will transition to co-chair of the Purpose Brands board into a strategic advisor role.

Orangetheory’s annual eight-week Transformation Challenge returns on January 13, encouraging members to improve their health through body fat reduction and muscle gain rather than solely weight loss.

Top fitness brands leverage data and smart equipment for workouts.

Orangetheory Fitness adds four new studios in U.S. and Saudi Arabia.

Orangetheory launches 12 Days of Fitness Challenge with top-rated workouts.

Orangetheory and Anytime Fitness merge to form Purpose Brands, naming Tom Leverton CEO

Expanding a franchise internationally requires an intentional balance between maintaining a strong global brand identity and adapting to specific market dynamics.

A husband-and-wife team opens a Basecamp Fitness studio in Charleston, South Carolina, and plans to open more locations.

JUPITER, FL - Scenthound recently appointed Tony Nicholson as Vice President of Franchise Development.

Basecamp Fitness, a hyper-condensed high-intensity interval training (HIIT) workout that packs 50 minutes of supercharged exercise into only 35, has officially opened the doors to its newest studio in Charleston,…

Life Time and Orangetheory perform well in high-end fitness sector

The fall season is just around the corner, and to celebrate, Orangetheory Fitness is kicking off the fall season with its “PSL” (Press, Squat and Lunge) workout event on Aug.

UBX is the latest fitness brand to unveil its strategic expansion plans in the United Arab Emirates, which will see the boxing fitness franchise open 18 locations across the region, with initial sites planned for Dubai and Abu Dhabi.

The Bar Method expands to Japan with 1.6 million class attendees in 2023.