Dave Long is a person in Burnaze's franchise knowledge graph, mentioned since 2018. 30 stories link here, each summarized from the original publisher.
Lauren Cody, a seasoned executive leader in the franchise industry, has been appointed brand president of Orangetheory Fitness, while co-founder and CEO Dave Long will transition to co-chair of the Purpose Brands board into a strategic advisor role.
Athletech News lists the top fitness and wellness stories of 2024
Orangetheory Fitness is changing with the times. The iconic group fitness brand is rolling out a new campaign, “Every Reason is the Right Reason,” which will serve as the springboard for a broader rebranding strategy tha
Orangetheory Fitness adds four new studios in U.S. and Saudi Arabia.
Orangetheory and Anytime Fitness merge to form Purpose Brands, naming Tom Leverton CEO
Life Time and Orangetheory perform well in high-end fitness sector
The fall season is just around the corner, and to celebrate, Orangetheory Fitness is kicking off the fall season with its “PSL” (Press, Squat and Lunge) workout event on Aug.
Eighteen Orangetheory Fitness studios in Orlando and South Florida have been acquired by Bluegrass Fitness, an affiliate of Manna Capital Partners, part of a deal that also includes a multi-year development agreement for
Boutique fitness is booming post-pandemic as consumers embrace in-person experiences and community interactions.
Orangetheory merges with Self Esteem Brands in $3.5 billion deal.
Orangetheory Fitness, a heart-rated-based total body group workout franchise, has inked a deal that accelerates its global expansion plans as Digme Fitness, a London-based boutique operator, has acquired its London studios.
Orangetheory Fitness has appointed Kelly Lohr as its new Chief Marketing Officer, who will lead the company’s marketing strategy and drive growth.
Orangetheory Fitness appoints Jason Dunlop as President of International, expanding the brand's global presence and development.
Orangetheory Fitness has launched Personalized MaxHR technology, which tracks members' peak heart rates and provides customized workouts.
Orangetheory Fitness is replacing plastic water bottles with reusable Orangetheory-branded PATH bottles to curb and eliminate plastic waste.
The Big Apple has welcomed the largest Orangetheory studio in the world, as Honors Holdings LLC, the largest franchisee of the fitness franchise, has launched a groundbreaking flagship Orangetheory studio in Plaza District, Manhattan, NYC.
Orangetheory Fitness opened its flagship location in Manhattan, featuring a retail store with top names in fitness apparel and accessories, and a state-of-the-art equipment space.
Orangetheory Fitness names DJ Steve Aoki as Chief Music Officer.
Trend alerts to assist you with your international expansion plans
Orangetheory Fitness opens its 1,500th studio in the Los Angeles neighborhood of Mar Vista, marking a milestone in the brand's 12-year anniversary.
Orangetheory Fitness appoints DJ Steve Aoki as its first Chief Music Officer to oversee music for the global network.
Orangetheory Fitness appoints Ryan Flaherty as Chief Fitness and Product Officer, focusing on developing innovative fitness programs.
Orangetheory Fitness temporarily closes all corporate-owned studios amid the COVID-19 pandemic, asking franchisees to consider their studios and prioritize member and employee safety.
Orangetheory Fitness brings its unique workout to South by Southwest with the multisensory activation 'HypOThesis.'