TL;DR
FranConnect, a leading franchise management system, experienced robust growth in the first half of 2015, signing over 40 new brands. The company expanded its executive team and services operation to support ongoing growth.
FranConnect, the industry leader in franchise management systems, is pleased to announce exceptional growth in the first half of 2015. Over 40 new brands signed agreements with FranConnect during this period. The company also expanded its executive team and services operation to support the company’s ongoing growth.
“We are pleased with our success in the first half of this year and look forward to working with these new brands,” stated Christopher Fountain, FranConnect’s CEO. Fountain continued, “Our results continue to validate our market leadership. Most importantly, we are committed to working diligently every day to preserve and expand our current market position.”
Some key statistics from the first half of 2015 demonstrate FranConnect’s value to franchisors, whose franchise systems:
Processed over $13B in royalties
Reported franchisee revenues of over $371B
Logged an average of over 26,000 daily user sessions
Generated and managed over 450,000 new owner leads
“FranConnect’s franchise sales management tool has been prolific for us,” commented Aaron Goldberg, VP of Franchise Development for ZIPS, a fast-growing, revolutionary dry cleaning concept. “It allows us to successfully maintain top prospect interest by continually touching them with geographically targeted campaigns. Using FranConnect daily to track leads, we have seen an increase in the level of prospect engagement and move them through the entire sales process more quickly.”
The company has launched new products and put in place additional programs to support the continued upward trajectory of FranConnect’s clients. Major new product capabilities include:
Improved user interface and user experience
Enhanced local SEO and more prominent local search visibility
More robust Reputation Management that manages negative social media and better leverages brand promoters
Mobile enhancements to Intranet, PerformanceWise, and CRM solutions
New Franchisee Financing Manager solution
Other improvements include expanded managed services for franchisees and new customer support programs to take proactive client services to the next level.
“By embracing new technologies, franchise systems have the potential to expand exponentially and strengthen the success of their franchisees,” added Fountain. “As we continue to grow, the additional resources we provide will benefit our customers by enabling them to scale their systems seamlessly and support their franchisees’ success.”
In this story
This story was originally published in 1851 Franchise on August 20, 2015. Burnaze summarizes and links to the original reporting.
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