
Gong cha Launches New Bobaccinos Lineup
Gong cha, the world’s leading bubble tea brand with nearly 2,200 locations in 32 international markets, is giving guests a delicious new way to cool down this summer with the launch of its NEW Bobaccinos.
Missy Maio is a person in Burnaze's franchise knowledge graph, mentioned since 2025. 10 stories link here, each summarized from the original publisher.

Gong cha, the world’s leading bubble tea brand with nearly 2,200 locations in 32 international markets, is giving guests a delicious new way to cool down this summer with the launch of its NEW Bobaccinos.
A limited-time offer provided a complimentary collectible keychain featuring the voice of Felix from Stray Kids when purchasing any two Bobaccinos starting July 20, while supplies last.

The global tea specialist is launching a themed beverage and merchandise campaign across its locations to celebrate the iconic movie's 25th anniversary.
Launching July 1 to August 31, 2026, the campaign introduces beverages, packaging and merchandise inspired by the world of Harry Potter.
Gong cha is launching EnerTeas™, a line of energy drinks created in collaboration with The Tetris Company.
“Consumers are increasingly turning to soup for comfort, convenience and value, and we are delighted to bring that experience to our guests in a way that’s uniquely ours,” said Missy Maio, Vice President of Marketing - The Americas for Gong cha.
Gong cha collaborates with Neopets on limited-time drinks and merchandise.
Founded in Taiwan in 2006, Gong cha is known for its consistent, high-quality, freshly brewed teas made with premium ingredients.
Gong cha partners with PEANUTS for a limited-time bubble tea collaboration.

Missy Maio leads the marketing efforts for Gong Cha, a global bubble tea brand, focusing on delivering marketing programs that empower franchisees to drive traffic and build loyalty.