Marketing across franchise brands: the deals, operators and trade-press stories Burnaze summarizes, each linked to the original.
3,343 stories
Tropical Smoothie Cafe launches new core menu items, a strategic brand partnership, and new openings, with continued positive same-store sales.
Upgrade Labs hires Carin Oliver as its new Fractional Chief Marketing Officer.
A Q&A with Moran Family of Brands Marketing Director Amanda Maquet highlights the company's legacy in the automotive aftermarket repair industry.
The AFMR Survey finds that digital marketing and referrals have the highest lead-to-close ratios in franchising, with digital marketing emerging as a frontrunner in lead conversion.
Potbelly introduces a new limited-time Jalapeño Popper Chicken sandwich, featuring all-natural grilled chicken, house-made jalapeño cream cheese, and crunchy jalapeño crisps.
Cousins Subs and Summerfest partner to offer a complimentary weekday Summerfest ticket with any purchase totaling $30 or more online or through the Cousins Subs mobile app.
Friendly’s welcomes back fan favorites with the return of its Limited-Time Conehead Sundaes, available from April to June.
Lee's Famous Recipe Chicken welcomes Jessica Crouch as its new Director of Field Marketing, focusing on building catering, third-party delivery, and local store marketing.
Taco John's introduces a limited-time Taco Pizza available at participating locations for a limited time.
Island Fin Poké Co. introduces a new vegan menu item, Faux Ahi Tuna Bowl, available at all locations while supplies last.
Tiger Pistol's new playbook tackles top franchise marketing challenges, including brand cohesion, dynamic strategy adjustments, franchisee empowerment, and privacy-first advertising.
Eggs Up Grill appoints Chrissy McKinney as vice president of marketing and communications.
Playa Bowls celebrates National Acai Day with a $5-off offer for rewards members at all locations.
HomeTeam Inspection Service's president, Adam Long, discussed the brand's unique team-based model and community involvement efforts on Franchise Marketing Radio.
Cousins Subs and Donald Driver invite fans to enter the ‘GB Softball Game VIP Giveaway’ sweepstakes for a chance to win an exclusive experience.
The Big Biscuit honors 40 educators during National Teacher Appreciation Week.
Little Caesars celebrates grand opening in Corona, NY, with free pizza for a year giveaway and a $1,000 donation to a local organization.
Spavia introduces a new limited-time facial, the Thyme Eraser Spring Renewal facial, featuring organic and clean products.
Melting Pot creates guest loyalty through service and remodeling initiative.
Allegra Marketing Print Mail in Providence wins the 2023 Best of the Best Award for Business Excellence from Alliance Franchise Brands.
Big Whiskey’s announces a new Bracket Busters Challenge and promotion, with special to-go order discounts and a .99 cent wing promotion.
Buttermilk Sky Pie Shop offers a 3 for $14 promotion on Pi(e) Day, featuring three 4-inch pies from a selection of 10 flavors.
Bar Louie launches a new mobile app with a limited-time promotion offering a free Bar Bite with a $15 purchase.
This is the final installment in a 6-part series on opening a new franchise business, focusing on marketing the new location well in advance of the grand opening.