Marketing across franchise brands: the deals, operators and trade-press stories Burnaze summarizes, each linked to the original.
3,328 stories
Anytime Fitness Asia is launching a new brand campaign across Singapore, Malaysia, the Philippines, Indonesia, Hong Kong, Thailand, Vietnam and Taiwan as consumer data reveals a shift in fitness priorities from physical
“Our 30th birthday felt like the perfect springboard for the next chapter,” said Rita Bettino, Chief Marketing Officer at BIGGBY® COFFEE.
Big Whiskey's launches summer menu with tropical dishes and drinks.
Yogurtland is teaming up with Princess Cruises for the ultimate summer collaboration featuring the new tropical-inspired flavors and a chance to set sail on a dream cruise.
Frederick, MD – Roy Rogers Restaurants is introducing crispy Chicken Tender Sliders to its menu beginning May 28.
Franchise brands should prepare for a future where AI handles more of their advertising, with Meta planning to roll out AI tools by the end of next year.
Kona Ice is bringing back the magic of summer with the release of its new Limited-Time Offerings (LTOs), inspired by nostalgic frozen favorites.
Crafted with real cherry flavor and the perfect hint of sweetness, Sweet Cherry Iced Tea delivers an ice-cold burst of refreshment in every sip.
Salata launches June Giveback campaign to support local food banks.
Cousins Subs® is excited to bring back its popular Pull Tab Giveaway—offering guests the chance to win big this summer.
The 2024 Annual Franchise Marketing Report ( AFMR ) provides data-driven insights that marketing professionals and other leaders can use to measure and elevate their efforts.
OK, they haven’t really disappeared — yet. But when it comes to measuring franchise development campaigns, many traditional metrics are quickly losing relevance.
The idea of persona marketing is simple: create detailed profiles of your ideal candidates based on demographics, behaviors, and interests and make targeted campaigns that supposedly resonate with them.
Strategic Franchising Systems has 10-12 franchisees on its advisory council.
Footprints Floors built a comprehensive support infrastructure to help franchisees succeed, including thorough training and marketing support.
Scaling a fitness franchise isn’t just about opening new doors; it’s about opening the right ones, in the right neighborhoods, with the right message.
Del Taco launches brand refresh and new El Big Boxes.
"The new campaign celebrates our brand legacy in a fun way and reaffirms that we’re famous for a reason.
Trend alerts to assist you with your international expansion plans
Taco John's appoints two new VPs and promotes General Counsel
Abby Taylor leads marketing at Playa Bowls with 300 locations.
How do you deploy your marketing spend to deliver your brand's message and maximize ROI?
Franchise brands can set up digital marketing for success by starting with a solid digital foundation, including a fully optimized website and social media channels.
In honor of National Teacher Appreciation Week, PuroClean, one of the country’s leading property restoration and remediation franchises, has launched its summer campaign, PuroClean Cares: Adopt A Classroom.