
Neighborhood Barre’s Female-Forward Barre Everywhere Campaign
Neighborhood Barre , the boutique fitness franchise under Extraordinary Brands, has spent 15 years bringing a playful spirit and an approachable attitude to boutique fitness .
Marketing across franchise brands: the deals, operators and trade-press stories Burnaze summarizes, each linked to the original.
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Neighborhood Barre , the boutique fitness franchise under Extraordinary Brands, has spent 15 years bringing a playful spirit and an approachable attitude to boutique fitness .

For years, the franchise marketing “toolkit” was relatively straightforward: Give franchisees a library of logos, social media templates, promotional materials and brand guidelines, then trust them to put those resources to work.

Choctaw Travel Plaza has announced the launch of its Crystal Wing Sauce Chicken Sandwich, which is the first in a series of limited-time only (LTO) sandwich offerings coming to the chain.

PDQ celebrates 15 years with brand refresh and fan favorites.
Brumbach joins Comfort Keepers at a pivotal time for the senior care industry.

Franchise Update Media’s 2025 Annual Franchise Marketing Leadership Report highlights key trends shaping the industry.

Best Life Brands' CMO Jennifer LoBianco discusses local store marketing strategies for franchisees.

Hunt Brothers Pizza is celebrating its 35th anniversary with the simultaneous launch of two limited-time offerings (LTOs), bringing back its Chicken Bacon Ranch and Italian Trio pizzas together for the first time in the brand's history.

Chipotle introduces a limited-edition Big Ass Bag for Family Meals.

Veterans and active-duty service members can receive free haircuts at participating Sport Clips locations on Veterans Day, Nov.

QSRs earn loyalty through seamless guest experiences, not just rewards.
Fatburger, the Hollywood-favorite brand known for its made-to-order burgers and owned by OHG Brands, is giving fans even more reasons to make Fatburger their next burger stop.
Sandra Elmore has been going to Captain D’s since the Scottsboro store opened in the late 1970s.

Escapology uses localized marketing to drive traffic to its 115+ locations
Dave's Hot Chicken gives away free sliders on Dave's Day

Porsche, Lexus, Toyota, and Ford lead in brand loyalty with 50.2% average

Loyalty sign-ups are up 15 percent over the past year with 28 percent growth in transactions.

The sushi chain joins a growing list of brands, including Charleys, Panera and Tropical Smoothie Cafe, to adopt the model alongside flexible reward redemptions.

Weigel's and TXB discuss tobacco and loyalty at NACS Show
Gong cha introduces horchata bubble tea lineup with three drinks.

A franchise rebrand is often viewed as a visual exercise featuring a new logo, fresh colors, or updated packaging.
Uncommon Brands today announced the appointment of Douglas Kwong as Vice President of Marketing and Lucious Kimble III as Corporate Controller.
LIME Fresh Mexican Grill, the Florida-born fast-casual favorite known for its fresh, made-to-order Mexican cuisine and laid-back South Beach spirit, is showing its guests some love with the launch of LIME Lover, a new lo
HTeaO, the nation’s leading iced tea franchise, is continuing its commitment to supporting Breast Cancer Awareness Month with the return of its annual October Round-Up campaign benefiting the Ryan Palmer Foundation Breast Cancer Initiative.