McDonald's is a company in Burnaze's franchise knowledge graph, mentioned since 1969. 1,860 stories link here, each summarized from the original publisher. - McDonald’s has linked its loyalty program with Uber to enhance customer engagement [[38c873]] - The company is targeting former pharmacy sites for new drive‑thru locations amid very low vacancy rates in growth markets [[120e48]] [[e86562]] - McDonald’s is testing two value‑menu formats—mix‑and‑match bundles versus preset combos—in roughly 1,900 U.S. restaurants, with a national rollout planned for early 2027 [[d7bb31]] - The firm plans to deploy AI‑powered ordering in all drive‑trus by 2027, potentially saving 50 weekly labor hours, though some franchisees question its appeal [[fad124]] - McDonald’s is rolling out a new entry‑level, value‑focused menu and digital promotion strategy to revive sluggish sales [[f448a1]] - The initiative is led by CEO Chris Kempczinski and CFO Ian Borden, and the company is expanding its specialty‑beverage platform to include Red Bull products [[f448a1]] Filed under Restaurants / Burger.
Also known as McDonald's USA
Restaurants have a reputation problem. That's clear to anyone who peruses social media and sees customers complaining about relentlessly high menu prices, alleging shrinkflation, pointing out order inaccuracies, and so forth.
Released ahead of National Cheeseburger Day, Sept. 18, the inaugural "Loyalty in the Real World" report analyzed hundreds of thousands of visitors to the top 20 burger-focused QSR and fast casual chains across 20 U.S.
Mixue sells 45-cent ice cream cones out of 47,000 stores. The blueprint came from watching how Dollar General beat Walmart.
Shake Shack has the most loyal customer base among the nation's top burger chains, according to a study, from advertising platform Simpli.fi, offering fast casual operators a data-backed look at what it takes to keep guests coming back.
GoTo Foods, parent company of Auntie Anne’s, Carvel, Cinnabon, Jamba, McAlister’s Deli, Moe’s Southwest Grill and Schlotzsky’s Deli, announced the appointment of Lucy Brady as President of Jamba, along with expanded lead
QSR employees face violence from customers, with 65% exposed at some point.
Placer.ai data shows restaurant traffic moderated during the week of Aug.
- Executives - Quick Service - News Lucy Brady named president of Jamba The former McDonald’s executive recently took the helm at the juice chain as parent GoTo Foods made several
Sweetgreen posted the strongest fast-casual performance among major chains, with visits 5.9% above its typical weekly average.
Restaurant sales down, but transaction data reveals varying customer trends
Lucy Brady joins the beverage brand as its parent company reshuffles other positions in its C-suite.
Founded in 1978 in the Philippines by Tony Tan Caktiong, Jollibee started as an ice cream parlor and quickly pivoted to a fast-food concept that blended traditional fast food like…
The burger chain is implementing a systemwide cooked-to-order standard to improve food quality and temperature, moving away from traditional holding systems.
Quick-service chains like McDonald’s and Taco Bell are increasingly prioritizing specialty beverages and energy drinks as a primary driver for customer traffic and new dayparts.
Domino's compares its new pizza to Big Mac, Whopper, and others
One of the best stories in the restaurant industry this year has been the improvement of Burger King.
While the current federal SNAP program is mostly confined to grocery store purchases, there is a voluntary provision that affects restaurants: the Restaurant Meals program.
Popeyes seeks to recapture market momentum with a value-focused $6 Big Box, while Domino’s introduces a Detroit-style pizza to compete for consumer attention.
Wendy's new CEO focuses on quality improvements to boost sales
New federal legislation aims to bar SNAP recipients from using benefits at participating QSR chains, potentially affecting major brands across nine states.
Following a viral social media experiment, the fast-casual salad chain is launching a formal 30-day challenge to engage its digital customer base.
Industry experts discuss the impact of Wendy’s recent executive marketing shakeup and the strategic implications of Yum Brands selling its Pizza Hut division to LongRange Capital.
Wendy's and Taco Bell pulled back on breakfast expansions due to profitability concerns
Fast food regained value reputation in 2025 with deals, but perceptions were short lived.