Menu Tracker: New items from Chipotle, McDonald’s, and Sonic
Major quick-service chains including Chipotle, McDonald’s, and Sonic roll out seasonal menu innovations and celebrity collaborations to drive fourth-quarter traffic.
Sonic is a company in Burnaze's franchise knowledge graph, mentioned since 2015. 159 stories link here, each summarized from the original publisher. Filed under Restaurants / Burger.
Major quick-service chains including Chipotle, McDonald’s, and Sonic roll out seasonal menu innovations and celebrity collaborations to drive fourth-quarter traffic.

Restaurant menus are already on to Thanksgiving and Christmas, with several chains getting a head start on themed foods and beverages along with catering deals to ease the holiday crunch.

Pumpkin and apple have been flavoring menus since August, but Tuesday is the official first day of fall.

Released ahead of National Cheeseburger Day, Sept. 18, the inaugural "Loyalty in the Real World" report analyzed hundreds of thousands of visitors to the top 20 burger-focused QSR and fast casual chains across 20 U.S.
Shake Shack has the most loyal customer base among the nation's top burger chains, according to a study, from advertising platform Simpli.fi, offering fast casual operators a data-backed look at what it takes to keep guests coming back.

Quick-service chains like McDonald’s and Taco Bell are increasingly prioritizing specialty beverages and energy drinks as a primary driver for customer traffic and new dayparts.

Interim leadership has been appointed for the multi-brand restaurant giant as it proceeds with confidential plans for an initial public offering.

SONIC is leaning into one of the year’s biggest flavor trends with a new collection built entirely around banana.

The fast-food chain is launching a line of chilled 'dirty sodas' for the autumn season to differentiate itself from competitors' early pumpkin spice releases.

Inspire Brands is launching a co-branded Buffalo Wild Wings Go and Jimmy John’s location in Florida, featuring shared seating but separate kitchens.

Inspire Brands debuts Buffalo Wild Wings Go and Jimmy John’s co-branded restaurant

Popeyes recently continued its campaign to promote its upgraded chicken tenders, offering them as part of a $9.99 Tenders Deal.

Culver's and In-N-Out lead burger chains with high unit volumes

Restaurant franchisees made big deals in H1, including Red Robin's $96 million sale.

When a franchise owner joins a system, they often look for the stability that comes when a large corporation pairs with the agility of a focused brand.

This is from the weekly restaurant finance newsletter The Bottom Line.

The fast-growing chicken brand appoints Joshua Liggins as Vice President of Franchise Development to sustain its national expansion momentum.

Eight years ago, when the Roark Capital-owned Arby’s bought Buffalo Wild Wings and in the process created the Atlanta-based Inspire Brands, the restaurant world was all about consolidation.

Capriotti’s Sandwich Shop executive Kim Lewis discusses developing custom AI tools and pioneering digital ordering solutions within the franchised QSR brand.

The Roark Capital-backed multi-brand franchisor, owner of Arby’s, Dunkin’, and Buffalo Wild Wings, has reportedly taken the first steps toward a multi-billion dollar public listing.

The multi-brand giant behind Dunkin’ and Arby’s has filed for an IPO to repay debt and fuel growth across its portfolio of 32,000 restaurants.

The owner of Dunkin' and Jimmy John's has filed confidentially for an initial public offering, potentially bringing one of the world's largest restaurant operators to the public markets.

Popeyes has added chicken wraps to its permanent menu nationwide in three flavors following a successful limited-time run that began in mid-2025.

One of the biggest steps a franchise owner can take is going from owning one location to operating multiple units.