Marketing — page 3

Sweetgreen's third-quarter sales were down 6.4% due to a foodborne illness outbreak and consumers avoiding salad and fresh produce.

Papa Johns is revamping its 'Unbox Better' strategy to focus on its core values and better ingredients, after franchisees expressed concerns about the brand's identity.

BJ's Restaurants reported an 8.1% increase in same-store sales and 8.3% increase in traffic, with its ninth consecutive quarter of growth.

Planet Fitness is shifting its marketing and local control balance, considering transferring more company-operated clubs to franchisees and directing more marketing spending towards national advertising.

Chicken Salad Chick opens its second restaurant in Minnesota, bringing Southern hospitality to the state's food scene.

Minuteman Press franchise owners Mahajabin Ara and Pubuduni Gane have opened a new business in Markham, Ontario, with support from the international headquarters.

Aroma Joe's is offering free drinks to all veterans on November 11th at participating locations.

Papa Johns is shifting its marketing focus to local initiatives to counter promotional pressures from competitors and changing consumer expectations.

Pet Wants has a unique selling proposition that emphasizes its owners' involvement in local communities and their passion for pet wellness.

Currito opens its second restaurant in Louisville, with a grand opening event and free food for the first 50 guests.

Amazon and Uber Eats partner to offer Prime members $0 delivery fees in nearly 10,000 U.S. cities, expanding their food delivery services.

Currito, a fast-casual burrito chain, opens its second location in Louisville, Kentucky, with a grand opening celebration and promotions for the first 50 guests.

Mr Gatti's Pizza introduces The Whole Hog, a limited-time pizza with three pork toppings, available through December 31, 2026, at participating locations.

Slice House by Tony Gemignani is expanding its Northern California footprint with a new location in Tracy, operated by longtime franchise partners Ratika Tyagi and Ranjan Bhasin.

A prospective franchisee should consider financial, operational, and personal factors when evaluating a franchise opportunity.

Beef 'O' Brady's franchisee Bradley Dethmers prioritizes local marketing and community involvement to connect with customers in Andover, Minnesota.

Franchisors should allocate marketing budgets based on actual costs to acquire franchisees, rather than setting a fixed target.

Massage Envy and GlamourGals Foundation partner to support seniors through the My Dear Friend holiday card writing campaign.

Playa Bowls maximizes functional ingredients to offer beverages with benefits, such as its ocean-inspired beverage combining coconut blend with banana, pineapple, and blue spirulina.

Applebee's has partnered with liquor brands to create traffic-driving collaborations and emphasize its brand positioning as a friendly restaurant.

Sonic Drive-In offers an extensive range of customizable beverages, with billions of possible combinations.

Chili’s sold nearly 30 million Margaritas in 2025, and the chain is poised to sell even more in 2026, driven by its popular frozen drinks.

McDonald's is preparing another major push to win back value-conscious customers in the U.S. with new affordable menu options, expanded digital deals, and restaurant improvements expected to drive stronger performance in 2027.

Chicken Salad Chick introduces a new limited-time chicken salad, Mary Mistletoe, inspired by holiday flavors and traditions.