Marketing — page 131

Marketing across franchise brands: the deals, operators and trade-press stories Burnaze summarizes, each linked to the original.

3,341 stories

Advertising vs. Customer Service

Advertising vs. Customer Service

Companies need to put more emphasis on building an incredible, consistent customer experience that becomes their number-one revenue stream.

Food is Marketing – So Start Giving It Away

Food is Marketing – So Start Giving It Away

Food brands can use the simplicity of marketing with food to give it away, helping to solve the issue of marketing being the biggest obstacle to business leadership teams.

Marketing Expertise: How Did we Leave That Out?

Marketing Expertise: How Did we Leave That Out?

If you have been around the franchise sales profession for more than just a cup of coffee, you personally know, or have been told repeatedly, that the decision to invest in a franchise is far greater than buying furniture, fixtures, equipment, and software.