Marketing — page 49

Jack in the Box updates app to boost digital sales

Low-impact fitness method Pvolve has deepened its partnership with SoCal-inspired activewear brand Vuori with a nationwide tour and Pvolve-branded Vuori products, which will be available in Pvolve studios later this year.

Moran Family of Brands' Chief Marketing Officer, Amanda Maquet, discusses how the marketing team works with other departments to elevate the guest experience.

Collaboration across departments is key to elevating the customer experience.

Fresh Coat Painters franchisee Yuri Lorenzsonn attributes his success to a strong focus on community outreach and grassroots marketing initiatives.

Houston TX Hot Chicken launches loyalty app and opens new store.

PIRTEK USA appoints James Doyle as its new Chief Marketing Officer, bringing over 15 years of experience in the franchising industry.

Big Chicken names Joshua Sims Sr. as Head of Marketing.

Franchise Update recently spoke with Melting Pot CMO Ana Malmqvist.

AI can be used to enhance email marketing campaigns, but it should be used to augment human touch rather than replace it.

KFC wins award for local marketing leadership with 88% increase.

Annual Franchise Marketing Report examines the size, growth, and location of franchise marketing staffs, highlighting shifts to hybrid and remote work models.

Mobile, Alabama - In celebration of National Popsicle Day on August 26, 2024, Frios Gourmet Pops is excited to announce the "Pops with a Purpose" campaign.

I firmly believe that “Guest is Boss.” As marketers, we need to understand our guests’ preferences to create appealing products and meaningful brand experiences (what Zaxby’s calls “encore experiences”).

Gone are the days when corporate teams toiled away in isolation, focusing solely on their individual tasks and departmental deliverables.

Hot Dish Advertising announces the addition of two new leadership team members: Shelly Bythewood, Executive Director of Client Services, and Roman Sandler, Director of Media.

Dog Haus launches Big Belly Burger with Chef Eric Greenspan.

District Taco gives away 15 travel mugs to rewards members.

Sylvan Learning offers a 50% discount on the first month of enrollment for students who sign up in August, the deepest discount the company has ever offered.

Tropical Smoothie Cafe kicks off summer with fan-favorite LTOs and industry awards

Friendly’s adorable, delicious Conehead™ sundaes have satisfied kids’ taste buds for decades, and this back-to-school season is no different.

1-800-Flowers.com and Cheryl’s Cookies have teamed up with LoveShackFancy for a limited-time collaboration.

Starting this week, Goodcents fans will be able to take advantage of a limited time offer for a sandwich combo or pasta value meal.

Yum! Brands and the University of Louisville collaborate on franchise education for 432 students