Marketing — page 5

Marketing across franchise brands: the deals, operators and trade-press stories Burnaze summarizes, each linked to the original.

3,321 stories

The $5 Promotion Isn’t a $5 Problem Anymore

The $5 Promotion Isn’t a $5 Problem Anymore

A $5 coupon might not sound like much of a security risk. When a customer got that coupon outside a store or in the mail, there were natural limits on how many one person could collect.