Marketing — page 76

SONIC Drive-In launched a new, scripted advertising campaign and creative platform to spotlight the brand’s unique personality and menu innovations.

BrightStar Care shares its four-pronged recipe for localized marketing success, emphasizing investment, commitment, customization, and best practices for franchisees.

Local digital marketing is crucial for franchise brands, focusing on customer experience, social media, and building relationships with consumers.

VaVia, a small-haul waste disposal franchise, aims to change the waste business with tech-forward convenience and professionalism.

Panera Bread updated its MyPanera Loyalty Program, offering members new choices of personalized rewards and a more relationship-based loyalty program.

Ponderosa & Bonanza Steakhouses offered a $2.99 wing deal for a limited time, a discounted boneless wing option with any buffet or entrée purchase.

Melting Pot introduces its Oktober FondueFest limited-time menu, featuring Samuel Adams beer and premium Bavarian dippers.

Pancheros Mexican Grill is launching its fourth-annual National Queso Day campaign and introducing a national giveback initiative to benefit Children's Miracle Network Hospitals.

Nathan's Famous launches a limited-time lager in collaboration with Coney Island Brewing Company, available in select New York locations and at Coney Island Brewery.

James Doyle, VP of Marketing at Threshold Brands, has been a part of the MaidPro franchise's growth from 30 units to nearly 300 units across the US and Canada.

Great Clips' digital marketing team supports franchisees by developing marketing strategies to target customers and drive repeat business.

Eggs Up Grill has launched a new menu with a focus on offering a greater variety of great-tasting brunch and lunch items and refreshing drinks.

MGH debuts a brand refresh for bb.q Chicken, modernizing its consumer and franchise websites, social media, and in-restaurant branding.

Frutta Bowls has expanded its menu to include 9 new signature bowls and offer more customization options for guests.

Orangetheory Fitness has appointed Kelly Lohr as its new Chief Marketing Officer, who will lead the company’s marketing strategy and drive growth.

The Dogs Save Lives campaign is an effort to raise public awareness of the benefits of service dogs for veterans.

Great Clips partners with Drew Brees for a back-to-school campaign, supporting dads preparing their children for the new school year with haircuts at local salons.

Dippin’ Dots and ICEE have collaborated to launch a new Cherry ‘n Blue Razz flavored ice product.

QDOBA Mexican Eats partnered with No Kid Hungry for a limited-time promotion, offering customers a chance to donate to the organization.

Cousins Subs launches Game Day Giveaway with ESPN Milwaukee and Ticket King.

The article discusses the latest consumer marketing news, trends, and reviews, including Panera's use of AI in the drive-thru and the rise of robot cooks in restaurant kitchens.

Jersey Mike's Subs launched a national advertising campaign titled 'It's A Jersey Mike's Thing' in September 2022.

Donatos has hired Jodie Conrad as its new Chief Marketing Officer, returning her to the family-owned brand where she previously worked.

Gymboree launched a holiday collaboration with Mandy Moore, featuring bright and festive styles for the whole family.