Marketing — page 9

Marketing across franchise brands: the deals, operators and trade-press stories Burnaze summarizes, each linked to the original.

3,321 stories

Carl’s Jr. gets more aggressive with its marketing and its menu

Carl’s Jr. gets more aggressive with its marketing and its menu

In June, Carl’s Jr. took a shot at its fellow, longtime, California-centric burger chain Jack in the Box, with a campaign encouraging customers to show them proof that they passed a Jack in the Box on their way to a Carl’s location.

Mo' Bettahs Promotes Kylee Arreaga to VP of Marketing

Mo' Bettahs Promotes Kylee Arreaga to VP of Marketing

Mo’ Bettahs announced the promotion of Kylee Arreaga to Vice President of Marketing, recognizing two years of leadership that have strengthened the Hawaiian-style fast-casual brand’s marketing organization as it accelerates its national growth.