Orangetheory Fitness — page 7

Orangetheory Fitness is a company in Burnaze's franchise knowledge graph, mentioned since 2015. 275 stories link here, each summarized from the original publisher. * Orangetheory Fitness has a new global brand president, Carl Loredo, and a new domestic brand president, Stephanie Schon [[2026-10-29 Orangetheory Gets a New President, Caribou Hires a New COO, Plus More Franchise (21c653)]] * Stephanie Schon previously served as the brand president of Waxing the City, another franchise under Purpose Brands, before moving to Orangetheory Fitness [[2026-10-26 Waxing the City Welcomes Katin Keirstead as President (63f972)]] * A former Orangetheory Fitness mega-franchisee, Jamie Weeks, is launching a new wellness concept called better.states, focused on 'intentional rest' and meditation [[2026-09-30 Orangetheory, Beachbody Vets Launch ‘Intentional Rest’ Wellness Studio (2e8150)]] * Orangetheory is collaborating with Hyrox to offer joint classes at the Eudemonia Summit, a wellness event in South Florida [[2026-09-17 Hyrox, Orangetheory to Stage Joint Classes at Eudemonia Summit (d82c45)]] * Paola Horvath, a 52-year-old multi-unit franchisee, owns 19 Orangetheory Fitness studios after transitioning from the waste management industry [[2026-09-19 From Curbside to Cardio Former Waste Operator Finds Fitness Success (908c3f)]] * Orangetheory Fitness is expanding into Italy through a franchise agreement with Icon Palestre, with plans to open four studios in the Rome area [[2026-06-04 Orangetheory Expands Into Italy, Taps Technogym for New Buildout (f2a065)]] * Mike Reyes, founder of NextGen Holdings and a multi-unit Orangetheory Fitness franchisee, is expanding his business with KidStrong, a franchise he invested in after researching the opportunity [[2026-09-14 Why Multi-Unit Franchisee Mike Reyes Is Betting on KidStrong (db5ec6)]] Filed under Fitness / Boutique fitness.

Orangetheory Fitness Launches Flagship Location in NYC

Orangetheory Fitness Launches Flagship Location in NYC

The Big Apple has welcomed the largest Orangetheory studio in the world, as Honors Holdings LLC, the largest franchisee of the fitness franchise, has launched a groundbreaking flagship Orangetheory studio in Plaza District, Manhattan, NYC.

Bigger Studios, Higher Prices: Post-Pandemic Fitness Strategies

Bigger Studios, Higher Prices: Post-Pandemic Fitness Strategies

The “Business Trends” presentation continued with a panel moderated by Peter Moore, Managing Partner at Integrity Square, a NYC-based financial advisory and early-stage growth equity company focused on the HALO (Health, Active, Lifestyle & Outdoors) sector.