
5 Ways Technology is Revolutionizing Franchising
The franchise industry has benefited from a number of technological advancements in recent years.
Snapchat is a company in Burnaze's franchise knowledge graph, mentioned since 2015. 152 stories link here, each summarized from the original publisher.

The franchise industry has benefited from a number of technological advancements in recent years.

Women and Millennials are more likely to use social media in their businesses, with 74% of women-owned businesses using social media compared to 66% of men-owned businesses.

The article reports on Taco Bell's new flavored tortilla chips and 1851 Franchise's milestone of 10,000 likes on Facebook, but does not have any relevance to the franchise industry.

After years of relying on such standard online metrics as page views, clicks, forwards, and reads, marketers and advertisers are beginning to question not only the usefulness of these numbers,…

Snapchat introduced new features, including Snap to Store and location categories, to help brands reach wider audiences and better gauge foot traffic in store.

A recent Pew Research Center survey found that Facebook and YouTube are the most popular social platforms among the majority of Americans in early 2018.

Millennials hold one-sixth of US wealth, expected to increase by 2025.

Brands across the country did their best to capitalize on the hype surrounding Valentine’s Day this week.

Facebook is expected to lose users in the 18-to-24-year-old group, with Snapchat gaining popularity among younger audiences.

Brands can implement a video strategy, elevate successful tactics, and try new technology and platforms to grow their social media presence.

The article discusses Millennial data mining and social media habits, but is not relevant to franchising or multi-unit operations.

Sandy Webb, a Saladworks franchisee, became a social media marketing wizard, using her background in marketing to promote her locations.

Marketers are shifting their focus from millennials to Generation Z, a group that will account for 40% of consumers by 2020.

Snap, the parent company for Snapchat is bring its new Snap Accelerate program overseas.

1851 highlighted women-owned businesses, including Jennifer Saxton’s Tot Squad, which is creating a brand and industry that caters to women and families.

McDonald’s and Snapchat have teamed up to launch a social media campaign featuring an augmented reality feature that allows users’ 3D Bitmojis to steal a cup of coffee.

Snapchat has redesigned its app to separate friends from brands, pushing professionally produced content into a separate feed.

Brands can still win over customers on social media despite decreasing attention spans.

Scooter's Coffee uses social media at local level with toolkit and guidelines.

Twitter adds four million monthly users and grows daily users by 14 percent in the third quarter.

The article provides tips for making the most of social media posts, including providing fresh and interesting content on a daily basis.

A study found that 47% of teenagers prefer Snapchat over Instagram.

The article provides tips for selling to Millennials, including targeting the sites they frequent and using unpaid campaigns to earn their trust.

Apple announces the iPhone X, a new smartphone with a 5.8-inch OLED display and Face ID, retailing for $1,000.