Marketing — page 138

The 2016 presidential campaign enters fall with new tax plans and increased pressure on candidates to stand out.

Which Wich , the Dallas-based fast-casual sandwich concept, randomly selected Conroe, TX resident Cheryl Bacon as one of ten winners in their recent “Ultimate Bacon Giveaway” sweepstakes.

MOOYAH Burgers, Fries & Shakes in Williamsburg, Va., will donate 1% of sales to No Kid Hungry in September to combat childhood hunger.

The franchise fee is a crucial aspect of franchising, and its use can be a barrier for young or emerging brands.

Back Yard Burgers introduces limited-time Stacker Burgers, Hickory BBQ Waffle Fries, and Peach shakes to its menu, emphasizing innovation and customer options.

Toppers Pizza and Which Wich attract franchisees with targeted marketing

Creating a viral marketing campaign requires attention to visuals and emotional connection with the target audience.

A divide exists between franchise development and consumer marketing, with differing opinions on how to approach development and marketing.

Franchises can use Facebook advertising to expand their franchisee family by targeting specific demographics and behaviors and focusing on lead generation.

Five tips for using Facebook advertising for consumer lead generation, including defining clear objectives and being concise.

A marketing couple excelled with WORKOUT ANYTIME, growing a location to over 2,400 members, but the article does not provide enough information to determine its relevance to franchise systems or multi-unit brands.

Franchise brands can market their opportunities effectively by understanding the importance of marketing and using compelling Item 19 financial data.

A former marketing pro has joined Right at Home as a health care specialist, bringing marketing and business development experience to the role.

While overall ad spend on marketing toward Hispanics increased 8.5 percent from 2010 to 2014, it rose 11.4 percent in the restaurant industry, according to data from AHAA: the Voice of Hispanic Marketing.

Five predictions for the future of marketing include a focus on storytelling, visual content, and knowledge-based marketing.

Mitch Joel, a keynote speaker at the 2015 Franchise Consumer Marketing Conference, shares insights on the future of franchise marketing and his background in publishing and marketing.

Business owners should consider multiple factors when determining their local marketing budget, including the target audience and marketing channels.

Welcomemat Services aims to bridge the gap between old-fashioned advertising and hyper-targeted promotion for small businesses and franchises.

Facebook is providing advertisers with a new mobile marketing feature called beacons, which allow businesses to send promotions to customers' smartphones.

10 start-up brands are using marketing to grow their franchise concepts, including Famous Toastery and Bee & Tea.

Taco Bell launched a marketing campaign to inspire teenagers to graduate high school and support the Taco Bell Foundation.

Lenny's Subs new owners, Rick Johnson and Kevin Martin, have invested in revitalizing the brand through consumer and franchise loyalty efforts.

Taco Bell is an industry leader in creating effective marketing campaigns, including social media and mobile app launches, to connect with the millennial generation.

Former Doritos VP of Marketing joins MOOYAH franchise as a franchisee, drawn by the brand's unique concept and potential return on investment.