
Brands Winning at Franchise Marketing: BrightStar Care
BrightStar Care, a home health care franchise, offers a full suite of care services, including medical care, physical therapy, and personal care.
Marketing across franchise brands: the deals, operators and trade-press stories Burnaze summarizes, each linked to the original.
3,332 stories

BrightStar Care, a home health care franchise, offers a full suite of care services, including medical care, physical therapy, and personal care.

Real Property Management specializes in managing single-family rental properties, providing a complex service that requires a strong online presence.

Anytime Fitness has grown rapidly and established over 4,000 locations across 20 countries.

Great Clips' franchise marketing strategy has contributed to its consistent growth and success as one of the largest hair care franchise brands in the world.

Tutor Doctor focuses on creating individualized education programs for each student, emphasizing emotional rewards and offering a unique niche in the supplemental education market.

Kung Fu Tea launches updated app and loyalty program, allowing customers to earn rewards and share on social media.

Primrose School Franchising Co. targets parents with its marketing strategy.

Retailers are trading points for experiences in loyalty programs to establish a better consumer relationship.

McDonald's awards The Marketing Store its Global Supplier of the Year award for optimizing toy production infrastructure for the Happy Meal line.

Zaxby's has appointed Joel Bulger as its marketing chief, bringing industry experience from brands like Johnny Rockets and Wendy's.

Little Caesars saw a 154% lift in visits during its 'If Crazy Happens' promotion, which was tied to a major upset in the March Madness tournament.

The 8th Annual Franchise Consumer Marketing Conference will be held in Atlanta in June, drawing hundreds of CMOs and marketing executives from the franchise industry.

Freddy's marketing team collaborates with owners, operations teams, and franchisee groups to develop new menu items and promotions.

- Buffalo Wings & Rings has separated itself from the pack in the sports restaurant category by providing an elevated experience and a higher quality product than the competition f

Closet & Storage Concepts/More Space Place has created a unique marketing approach that has contributed to its growth and success in the home services segment.

Papa John’s introduces a new marketing campaign focusing on value, offering a $12.99 meal and promoting its traditional ‘Better Ingredients, Better Pizza’ tagline.

Great Clips sponsors Polar Plunge event to benefit Special Olympics Minnesota, with local franchisees and staff participating in the icy challenge.

The article reports on Subway's loyalty app, but does not have any relevance to the franchise industry.

The emergence of multi-brand franchising conglomerates has created a wide range of economies of scale for companies that have found diversification a key to their growth strategy.

Chipotle has appointed Chris Brandt as its new chief marketing officer, bringing experience from Bloomin' Brands and YUM! Brands to the role.

Fazoli's launches a loyalty app for Kentucky guests, offering convenience and value through mobile ordering and rewards.

Chipotle Mexican Grill’s Chief Marketing Officer resigns, effective Thursday, with a retention agreement and bonus.

N-Hance launched a national brand marketing fund to support its franchisees, driving impressive results in web traffic and pay-per-click activity.

TWO MEN AND A TRUCK is launching its 6th Annual Career Move Month to promote career advancement within its system and help team members advance in their careers.